ETEPEK
A modern, professional website for a peat mining and peat products company
The website was designed to present the product catalog clearly and professionally, strengthening trust and supporting the brand’s expansion into international markets, with a strong focus on visibility outside Europe.
Scope of work
We looked closely at the competitive landscape and used those insights to shape the site’s structure, content, and visual direction. The result is a clean, professional website that supports international growth, presents the product catalog clearly, and builds trust with new customers from the first visit.
- Keyword research services
- Information architecture
- Product attributes
- Website concept design
- Design direction and visual concept
- Custom website design
- Content creation guidelines
- SEO-optimized content creation
- Server setup and configuration
- Full-stack development
- Third party integrations
- Application form development
- Automatic form data sync with Google Sheets
Project overview
When developing the website, it was important to consider both the company’s target markets and the expectations of an international, business focused audience. The company operates primarily in foreign markets within the B2B space, which meant the site had to communicate clearly and professionally across different countries. This created challenges around content tone, structure, and design, all of which needed to appeal to a business audience while remaining easy to understand and consistent with the brand.
Challenge
The goal was to create a website that effectively reaches companies in different international markets. Content needed to be written by a specialist with native level English to make sure it felt natural and trustworthy. At the same time, the site had to balance clarity and usability with a strong visual identity, so that the brand remained recognizable across all markets.
Solution
We started by analysing international competitors and reviewing market and user data to understand industry trends and audience expectations. Based on this research, we designed a clear site structure following SEO best practices. Content was developed together with a professional copywriter to make sure messaging was accurate, easy to understand, and aligned with the brand’s tone.
Results achieved
After launching the new website, visibility and discoverability improved noticeably. The site now attracts more relevant visitors and generates consistent interest from potential customers. These improvements translated directly into higher traffic, more enquiries, and stronger search visibility.
5-10
The website now receives 5-10 price requests per week, compared to 3-5 per year before the redesign.
38%
increase in website traffic from Google.
30
out of 40 business-relevant keywords are now ranked in Google’s Top 10 in the US market.
ETEPEK’s experience of working with us on our website
Website design that reflects brand identity
The design was developed based on data analysis, competitor research, and industry trends, while staying aligned with the client’s brand guidelines and business goals. The result is a website that clearly communicates the company’s value, builds trust with new visitors, and supports long term brand recognition in international markets.
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