Meža terapija
Individual and group outdoor lessons with online booking and payment
The new website was developed to provide
with an e-commerce solution that allows the automatic online sale of individual and group lessons. As part of the project, we adapted the design template to the company’s visual identity and implemented a structured, user-friendly booking and payment system.
Scope of work
We paid special attention to adapting the design template to fully reflect the company’s identity and values. To achieve this, the design of the standard WordPress theme was adapted. As a result of the design customisation and attention to detail, we obtained a professional website that is consistent with the industry and the company’s identity and that is easy to understand by the internet user. Client training was also an important part of the project: moving from a manual workflow to a digital system, we trained the client on how to update the website so that company representatives could manage it independently on a day-to-day basis.
- Understanding the needs of the client
- Keyword research services
- Information architecture
- Website concept design
- Customizing design theme templates
- Full-stack development
- Configuration of functional modules
- Payment system integration
- Website content management training
Project overview
Every digital transformation is not only a technical project, but also a process of change in the way e-commerce tools are managed. In the case of this project, the most important changes concerned not only the website, but also the client’s day-to-day work organisation and the model for selling services.
Challenge
Before the new website, the client was working with a simple landing page, while all processes – applications, customer contact, invoicing and service coordination – were done manually via calls and emails.
This created a high administrative burden, limited scalability and made the customer experience dependent on the speed of manual communication. The main challenge was to move from this working model to a structured, automated system, while maintaining a personal approach to each customer.
Solution
We created a complete e-commerce solution where services are published as purchasable items with online login and payment. Automatic order processing and emailing were introduced into the system, ensuring a clear and predictable customer flow.
As a result, day-to-day administrative work has been significantly reduced – customers are now able to book and pay for services themselves, while manual involvement has been maintained only in the large and individually serviced customer segment. The business gained a structured, scalable and professional sales process.
Homepage –First impression
The homepage of the website is designed as a clear and focused introduction to the services on offer, combining aesthetics with functionality. The design of the website organically incorporated tree motifs to create a natural feel and reinforce the brand message and visual identity, while maintaining a professional and uncluttered overall look.
Our customer experience
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