SEO services for a multi-industry company
Winning SEO visibility in a highly competitive market
We partnered with one of Latvia’s largest multi-industry trading companies, where each business segment operated its own website. Because search visibility had not been a priority, many sites were missing from top Google results, allowing competitors to capture potential customers. Our goal was to improve rankings and bring qualified traffic back to the company’s websites.

Scope of work
To compete effectively in Google search, the websites required technical improvements and structural updates. These changes improved both visibility and usability, helping increase overall sales performance.
- Goal tracking setup in Google Analytics
- Technical SEO audit
- SEO strategy update
- Task preparation for developer handoff
- Strengthening website authority
- Website structure improvements
- Service page content guidelines
- Building topical authority through blog content
Project oveerview
To improve visibility in Google Search, the websites required structural and content updates, including the creation of new, better-targeted sections and subpages, making it easier for users to find relevant information.
Challenge
During the project, we found that the website structure was not optimized for Google search. In addition, many originally chosen keywords were too competitive or did not properly match the content, limiting visibility in search results.
Solution
We reorganized and optimized website content around more suitable keywords and introduced new subpages to better match user search intent. This allowed Google to correctly associate pages with relevant searches and improved overall search visibility.
Results that speak for themselves
We’re proud of the results achieved. Despite strong competition, we helped the client gain visibility in the industry and build momentum for continued growth.
52%
increase in website traffic from Google.
412
conversions generated during the collaboration period.
Other projects
SEO optimization for an eye care company
Significant results in a limited timeframe
One of the largest eye care providers in the Baltics achieved a 435% increase in website traffic within five months. The project began with a technical SEO audit, followed by targeted improvements across both technical structure and content.
SEO services for a furniture retailer
Strong results through close collaboration
SEO improvements for this furniture ecommerce store delivered a 54% increase in revenue and significant traffic growth within six months, driven primarily by customers finding the business through Google Search.
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