Sky & More clothing size converter
Unified clothing size system
The client approached us to improve the sizing system used in their online store. Different brands used different sizing standards, which confused shoppers and led to higher product returns.
Explainers and improvements and clarity were applied to provide a clear sizing experience, all garment sizes were converted into a unified system before products were published on the website.
Scope of work
We introduced a unified clothing size converter system across the store to reduce sizing confusion and lower return rates. The work included defining size conversion rules, implementing the functionality, and supporting a smooth rollout of the new sizing system.
- Identified the client’s needs
- Analyzed sizing standards across brands
- Created measurement guides in different sizes
- Standardized sizing from different brands into one scale
- Improved size filter functionality
- Implementation of size conversion functionality
Project overview
The client needed a custom extension to their ecommerce platform to support a unified clothing size converter. The project required both analytical planning and technical development to create a tool that automatically converts different brand sizing systems into one clear and familiar format for customers in Latvia.
Challenge
The challenge was developing a unique WooCommerce extension that expanded the platform’s default functionality without disrupting the shopping experience. The client’s catalog included multiple brands using different sizing standards, and in some cases even different systems within the same brand, which created confusion for shoppers and increased the risk of incorrect purchases.
Solution
Pirms jaunās funkcijas programmēšanas sākuma paredzējām iespējamo risinājumu izpēti un dažādu scenāriju identificēšanu. Analītiskās izpētes posmā iesaistījās arī programmētājs, kas palīdzēja izplānot lielumu konvertēšanas sistēmu, lai tā būtu vienkārši lietojama klientam un samazinātu jebkādas iespējamās tehniskās kļūdas. Jau izpētes posmā strādājām ar klienta preču reālajiem datiem – piedāvātajiem zīmoliem un lielumu skalām.
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