10 Best AI Writing Software In 2023: Tested & Reviewed

Edgars Kebbe

Updated January 31, 2023

Are you looking for artificial intelligence tools? Do you find it hard to get inspired when writing content for your website or blog posts? Don’t worry! It has happened to all of us in the SEO world. However, thanks to automated copywriting software, you no longer need to cry for inspiration to accomplish content generation. 

AI writing tools will help your content creation process, generating quality content with correct syntax and spelling even without knowing much about the topic. Today, you discover the ten best ai writing software in 2023, how they work, and their advantages for getting rid of writer’s block. 

Let’s get started! 

What Is An AI Writing Tool?

An AI writing tool is a unique software that can produce and edit text automatically and generate content quickly by mimicking the writing style of a human writer. However, these AI writing tools have various purposes for content marketers. 

Like websites, social media ads or SEO-friendly content, digital ad copy (Google Ads), articles, sales copy, and other digital content, and even get blog ideas, and it also has for personal use in essays and research papers. 

Did you know that according to Statista90% accuracy is expected for most jobs and interactions handled by AI? 

But do not think of AI copywriters as a replacement for human copywriters. Instead, they assist writers in getting rid of annoying writer’s block and generating content ideas at scale. The best AI writing software aims to help writers get their work done faster because they don’t have to create content from scratch every time they need it.

An AI writing tool compensates for human writers’ lack of time and capacity in an increasingly competitive job market. 

Pro Tip:

When selecting the best AI writing software, you should consider the type of text you want to generate and think about the objective and needs of your business. For example, if you create a blog or an eBook, you need a tool that handles a more significant amount of text. Think about whether you will use AI writing tools to improve the text you create or if you want to generate it from scratch.

How Works The Content Creation Process With AI Writing Tools?

According to Superhuman Review research, organizations that used AI in sales increased their leads by more than 50%, reduced call time by 60-70%, and realized cost savings of 40-60%. But how this happens?

Well, the best AI writing software uses GPT-3, artificial intelligence that can create content for your websites or blogs using structured language. First, they search a massive content database to find the most natural and appropriate phrases and sentences. Then, they make paragraphs and text in multiple languages for everyday use.

  1. AI writing software makes content creation easy and finds and corrects grammatical errors.
  2. The AI writing software tools avoid plagiarism by creating content that is 100% original.
  3. An AI writer for content generation assures superb content quality for your entire blog post or page with original blog content ideas.
  4. The best AI writing software lets you select what kind of tone you want for your social media descriptions or blog post or what writing style you want it to adopt: formal, informal, neutral, etc.
  5. They suggest how long the text should be, for a blog post, Google ads, social media post, Landing page, etc.

Pro Tip:

Look for IA writing tools that allow you to generate text in different languages, that also use templates, that will enable you to create unique content, and that you can save and configure the default settings depending on the needs of your content marketing strategy.

What Are The Best AI Copywriting Tools?

AI writing software is becoming more common and increasingly popular in the digital environment for content creation. If you’ve thought about whether you want to give it a try o not, meet 10 of the best AI writing tools available on the market. Discover their features, pros, cons, and pricing.

Say goodbye to writer’s block!

1. Jasper

Best for fast SEO content generation.

Create powerful content using AI copywriting tool Jasper!

Jasper is the best AI writing tool specializing in creating content in multiple languages for SEO purposes. The AI writer stands out using natural language processing, machine learning, and deep neural networks. Ultimately, you get human-readable text from data inputs such as keywords, topic descriptions, phrases, sales copy, or an entire blog post.


  • Jasper AI writing software quickly creates content for your blog, website, videos, social media ads, and emails.
  • More than 50 text templates. 
  • 100% original content in over 25 languages.
  • Optimized content: SEO meta descriptions, blogs, product descriptions, home pages, and service pages.
  • Chat support.
  • Google Docs style editor.
  • Compose and command features.
  • Up to 50K words per month.
  • Chrome extension.
  • SuferSEO integration.


  • It is easy to use AI writing software, you have to give some ideas about the topic, and that’s it.
  • The boss mode option is ideal for creating SEO content marketing campaigns.
  • The AI writing tools offer a particular module for creating product descriptions. 
  • The interface is intuitive and displays honeycombs and graphs with the generated words.
  • You can customize the platform according to the needs of each project.


  • The platform is only available in English.
  • Even when the AI writing software generates quality content, it can present some flaws (dates, context), so you must be attentive.
  • Experimenting with content ideas with this AI writer costs money.
  • The plagiarism detection option has an additional cost.
  • Creating content on technical topics can take time and effort with this AI writing tool. 

Pricing plans:

  • Starter: $49
  • Boss Mode: $99
  • Business: Custom
Two pricing option for Jasper AI writing software

Create powerful content!

2. Copy.AI

Best for improving content marketing efforts.

CopyAI writing software will generate content, saving you a lot of time

It is an AI writer that aims to “put an end to writer’s block” its creators point out that an automated creativity tool manages to create marketing copy or generate blog posts in seconds. It is an automatic text generator in which you can create content in mere seconds, thanks to artificial intelligence. 

Copy.AI will generate content with a short setup and some keywords; you’ll get original texts instantly. 


  • Unlimited slots.
  • Specific content topics.
  • Option to define the tone.
  • More than 90 writing tools.
  • Over 60 templates for different types of content: Google ad copy, social media posts, website copy, landing pages, e-commerce, SEO-optimized blog post content, or sales copy. 
  • Google Docs export data. 
  • Text in over 25 languages.
  • Plagiarism-free text.
  • Blog wizard tool.
  • Priority email support.
  • It includes a Google Chrome extension.


  • It’s one best AI content writing software, you only need to include a simple title of the blog posts you want to write, a general idea, and a tone; Copy.AI can give you excellent and rich text results.
  • The AI writing software templates are sorted by content type.
  • It has a special section for “eCommerce copy.”
  • It allows you to define the tone, style, and audience type.
  • It has a free version and a 7-day trial period to familiarize yourself with the AI writer. 


  • Content creation with this AI writing software can take more than a few minutes, depending on the topic.
  • Some of the ideas or phrases it suggests may be out of context or make no sense.
  • It only works optimally on short texts.
  • The platform does not offer live support or assistance, so you must wait.
  • It is not compatible with other third-party AI writing software. 

Pricing plans:

  • Free version.
  • Pro 40K: $49
  • Pro 100K: $99
  • Pro 300K: $279

Let’s get inspired!

3. Grammarly

Best for well-written content.

Improve your writing with Grammarly!

Grammarly is the best AI writing software as it not only generates content but also detects errors in written text, alerts you to incorrect syntax, misspelling, punctuation, and grammar, and indicates the tone of the article, blog, or page. 

Grammarly AI writing software includes artificial intelligence (AI), natural language processing, machine learning, and deep learning algorithms. It sounds like a complicated technological process, but it’s easy to use, to be honest, with just a few clicks!


  • Grammar spell check.
  • Automatically check punctuation, context, and sentence structure and point out all text’s grammatical errors.
  • AI writing tool scores the quality of the content.
  • It offers vocabulary or rephrasing suggestions.
  • Grammarly allows you to refine the objectives of your text according to your field (academic, business, email, etc.) and your intention (inform, describe, convince). According to your audience (general, expert) or even according to the degree of formality.
  • Plagiarism checker. 


  • It is easy to use; copy and paste, or upload the text to be improved. 
  • Grammar corrections are made in real-time.
  • It scores your text according to the number of words, phrases, clarity, commitment, and message delivery.
  • The suggestions are simple, and you click on them to apply them to your text.
  • You can customize the platform and add words you don’t know to the dictionary.
  • It offer a trial period.


  • The AI writing software is only available in English. 
  • The free version is very limited.
  • No integration with Google Docs.
  • The tool focuses on grammar correction and text enrichment, not on automatic content generation.
  • The platform needs to catch up when inserting long pieces of content.

Pricing plans:

  • Monthly: $30 
  • Quarterly: $60
  • Annually: $144
Grammarly AI tools pricing comparison

Improve your writing!

4. Wordtune Writing Tool

Best for writing a clever message.

Transform your writing using Wordtune copywriting tool

Wordtune AI writing software tool is a new platform that allows users to write content for websites, blog outlines, product descriptions, online magazines, etc., that works as a Chrome extension. 

It one of the best AI content writing software with a very easy-to-use platform. The system learns how users write and generate content on its own, making the editing and writing process easier. 


  • Google Docs export.
  • Generate documents, emails, instant messages, etc.
  • Rewrite your texts or expand or trim blog ideas according to your needs. 
  • Rewrite sentences, social media posts, or product descriptions to meet SEO marketing copy needs to captivate your audience.
  • Extensive vocabulary and grammatical improvement.
  • High accuracy according to style, topic, and audience.
  • Casual and formal tone controller.
  • The Boss mode function allows you to synchronize and upload text files.
  • Premium support.
  • Desktop editor.
  • Chrome extension.
  • Team billing.


  • It offers a free version. 
  • Allows you to extend shrink ideas to fit different text formats.
  • It is one of the best AI writing software tools as it offers text suggestions, either a sentence or a whole paragraph, to understand the idea better.
  • Allows you to create texts for different proposals and audience types (expert or beginner).
  • You can edit and improve an unlimited amount of content per day.


  • The AI writer is only available in English. 
  • It does not offer content templates.
  • The free option only helps you to rewrite ten sentences per day.  
  • Once you upload the text to the tool, the speed of suggestions may take a few minutes. 
  • The AI writer does not offer a plagiarism detector.

Pricing plans:

  • Free.
  • Premium: $24.99
  • Premium for teams: Custom.
Wordtune AI writing software pricing plans

Transform your writing!

5. INK Editor

Best for creating engaging SEO content.

INK is one of the best AI writers in the SEO industry, with patented AI content semantic scoring that provides keywords, topics, sources, and complete SEO analysis. 

It’s a fantastic option for writers looking for SEO help who don’t mind having a little GPT-3 available if they need a little boost or want to generate some blog ideas or product descriptions.


  • Unlimited rewriting.
  • Grammar and spell checker.
  • It includes over 120+ AI tools.
  • It generates 5,000 or more words per month.
  • It includes 100 or more Keywords per month.
  • INK AI software generates SEO-optimized content on a single platform.
  • Boss mode features offer various writing approaches to incorporate a blog: focus, sound, or writing mode to meet your expectations.
  • Email support.
  • It specializes in long content pieces.
  • WordPress integration. 
  • Open-source export API for developers to support enterprise CMS.
  • Chrome extension.
  • It offers templates for product descriptions, social media descriptions, sales copy, blogs, essays, and emails.
  • Plagiarism detector.


  • AI writer is that it has unique options for content creation for people with dyslexia or color blindness.
  • INK Editor offers a grammar and spelling checker, including a title analyzer and subtitle suggestions. 
  • The INK AI writing tool is compatible with Windows, Mac, or Linux.
  • It offers topic suggestions based on your business.
  • It also offers domain name ideas, including product names.


  • The AI-generated content is only available in English.
  • WordPress integration is a work in progress. 
  • The amount of SEO functionality can be overwhelming at first. 
  • The AI writer recommendations can be challenging to integrate into the content.
  • The learning curve can be slow. 

Pricing plans:

  • Free.
  • 1 user: $50
  • 2 users: $100
  • 5 users: $250
INK AI writing software pricing plans

No more frustration!

6. ProWritingAid

Best for improving writing style.

prowritingaid-ai-content-writing-tool-for-content marketers
Discover smart writing with ProWritingAid

ProWritingAid is an advanced AI writing assistant tool for content marketers that can generate content for you by simply creating a personal account on the platform and accessing a customizable writing marketplace. 

To get long-form content, you need to provide it with data. The AI writer will then automatically create unique, human-readable articles or blogs with keyword-rich titles, opening paragraphs, body text, and a list of sources.


  • ProwritingAid AI software gives you 20 in-depth editing reports.
  • Grammar checker.
  • Instant feedback.
  • Unlimited credits.
  • It provides three content writing styles according to the moment’s needs: creative writing, business writing, ideal if you are targeting SEO content marketing, and even academic writing for students.
  • It shows coherence and sentence variety to maintain consistency.
  • Plagiarism checker.
  • ProWritingAid’s boss mode feature identifies the level of readability.
  • Synonym suggestions.
  • Contextual treasures report. 
  • Word explorer.
  • Text quality scoring.
  • Extension for Chrome and Firefox.
  • The tool works with Windows, Mac, Office, and Google Docs.
  • API access.


  • The AI writer allows you to summarize if you want to reduce the existing text.
  • You can define the writing styles according to your type of text, business, or audience.
  • The tool eliminates clichés and tells if a sentence is catchy or repetitive.
  • Agree on appropriate transitions to make the text more digestible for the reader.
  • The English vocabulary correction option is very comprehensive.


  • It is not a tool designed for long texts.
  • The AI writer loses efficiency when the text exceeds 10,000 words.
  • You must pay an extra cost to enjoy the plagiarism checker.
  • It is not available in other languages, only in English.
  • Understanding the functionality of the 20 reporting tools may take time. 

Pricing plans:

  • Monthly subscription: $20
  • Annual subscription: $79
  • Lifetime: $399

Discover smart writing!

7. Writesonic Copywriting Tool

Best for generating digital marketing content fast. 

Writesonic - AI writer to generate 100% original Articles and Blog Posts
Powerful writing, great results with Writesonic Copywriting Tool

Writesonic is an AI writing assistant in the English-speaking world; it is one of the most attractive automated writing tools to beat your writing skills in terms of interface. 

It is the best AI content writer for its ability to generate long-form content in multiple languages of exceptional quality and make a post from 0 to 100 using the AI Article Writer 2.0 template with unlimited credits for its pro plan.


  • Generate content in 25+ languages.
  • Writesonic AI tools offer you 70+ types of writing templates.
  • AI article and blog writer.
  • Blog ideas.
  • Blog outlines.
  • Ads and marketing tools.
  • Product description templates for e-commerce.
  • Paraphrasing tool.
  • Text expander. 
  • Content shortener.
  • Cold emails.
  • Article summarizer. 
  • Text generation for websites and landing pages.
  • 1-click export to WordPress.
  • Browser extensions.
  • Zapier integration.
  • Priority support.


  • Very easy to use; enter the topic, keywords, and the language you want to generate the text. 
  • It offers you ideas to create blogs, paraphrase and expand the content.
  • It can summarize and tell you the estimated time to read the text, making it the best content writer with AI. 
  • The AI writer generates sales emails, marketing copy, titles, and product descriptions for Amazon or social media to cover all fronts.
  • Create content and develop ideas for your YouTube videos.
  • It offers a free version.


  • It does not feature a plagiarism detector.
  • The AI writer is only capable of generating content up to 1,500 words.
  • It can include sentences or phrases out of context, so you must be vigilant.
  • The grammar checker is basic.
  • Sometimes when you try to load text or click generate content, the tool freezes.

Pricing plans:

  • Free.
  • Short form: $10
  • Long-form: $13

Write meaningful content!

8. Writer AI Copywriting

Best to choose the right words.

Write content with meaning using Writer AI Copywriting tool

It is an AI writer software that helps marketing agencies and small businesses create engaging content to increase website traffic. AI writing helps to write and publish impressive SEO-optimized blog posts and marketing materials. With an easy-to-use interface, you log in, give it a couple of prompts and start creating unique marketing copy.

Once you hit more, the text interface will fill up with new content; you can combine multiple sections without leaving the editor.


  • AutoCorrect Text.
  • Grammar and spell checker.
  • Punctuation checker.
  • Clear text punctuation.
  • Delivery message controller.
  • Fragment generator.
  • Writing style settings.
  • Plagiarism checker.
  • Multiplayer mode.
  • Style guide configuration options.
  • Vocabulary improvement.
  • Quality report.
  • Google and Okta single sign-on.
  • Multiple integrations: Chrome, Google Docs, Word, Outlook, Figma, etc.
  • API access.


  • It’s very easy to use AI writing; enter your text. Then, in just a few seconds, the writer is an AI writing assistance tool that tells you which phrases or terms to correct.
  • AI writing offers ideas for blogs, social media, or product descriptions.
  • It is one of the best AI writers because with an intuitive platform that makes it easy to organize terms familiar to your brand, business, or company to optimize the development of ideas. 
  • You can create custom writing templates for you and your team to get high-quality content every time.
  • The copywriting tool lets you set the default tone of voice and style for your long-form content. 


  • The user interface has an old design that could use improvement.
  • The tool works best when it includes long-tail keywords; the suggestions on short-tail keywords could be better.
  • Sometimes the content suggestions can be far from the given topic.
  • The AI writing is only available in English. 
  • Text quality drops when dealing with typical technical ones.

Pricing plans:

  • Free.
  • Pro: $11
  • Team: $18
  • Company: custom.
Writer.com - AI Writing assistant pricing

Write meaningful content!

9. Peppertype.ai

Best for saving time creating quality content.

Create unique texts using Peppertype.ai

Peppertype.ai is an AI writing solution that uses machine learning and deep learning tools to create content automatically.

The automated copywriting software stands out in the market for its Quora Answers template, making it unique among its competitors and valuable for simplifying the design of digital marketing strategies such as blog posts.

It also offers a template to hire a copywriter to make custom content for you if you want to move forward.


  • It generates up to 50,000 words per user.
  • Grammar checker.
  • More than 40 content types.
  • Unlimited access to content templates.
  • Option to add notes.
  • Text editor.
  • Unlimited projects.
  • Online customer support.
  • Collaboration tools.
  • Option to export results.
  • Custom content request.
  • Original content.


  • Pepprtype.ai AI software is simple to use; select the type of content you want to create, add your brand details and blog outlines, and it will start generating the text automatically.
  • The unique catalog of marketing copy and blog ideas helps you create the introduction, indicates the general outline, and organizes the arguments for a perfect closing.
  • The AI writing tools stand out for creating SEO meta titles and SEO meta descriptions.
  • You can expand the blog ideas and rewrite and improve a text.
  • It allows you to change the narrative from first person to third person.


  • The AI writing solution offers a few credits.
  • It does not provide a plagiarism detector.
  • It is buggy when using the tool to create content in languages other than English.
  • Suggestions for content creation are only sometimes accurate.
  • The grammar checker option might need some improvement. 

Pricing plans:

  • Personal: $35
  • Team: $40
Peppertype.com content AI assistant pricing

Create unique texts!

10. Copysmith AI Copywriting 

Best for generating eCommerce-optimized content.

copysmith-it combines-writing-tools-resulting-are-high-quality-content
Power up your content Copysmith

Copysmith is a pioneering AI copywriting tool with OpenAI’s GPT-3 language. One of the advantages of this AI copywriting software over the rest is its possible integrations – Zapier, Shopify, Chrome, Google Docs, etc. 

It combines writing tools that produce high-quality content in its predictive analytics, including a plagiarism detector and editing recommendations to resolve writer’s block.


  • From 75 to unlimited credit words.
  • SEO content tools.
  • Content booster.
  • Content rewriter.
  • Caption generator for social networks.
  • Blog outline suggestions.
  • Landing pages and e-commerce product description templates.
  • Campaign generator.
  • Mass import and export.
  • Plagiarism checker.
  • Chrome extension. 
  • 100% original text.
  • Integration with Google ads, Google Docs, Phrase, Word, WooCommerce, Shopify, Zapier, Hootsuite.
  • API access.
  • Team collaboration tools. 
  • In-App Support.
  • Customizable templates.


  • Recommends words to content creators for landing pages, social media accounts, or blog posts. 
  • Makes keyword suggestions to make content generation more accessible to your audience in search engines. 
  • It includes product description templates for eCommerce.
  • It helps you create optimized content for your pages in crucial areas: meta titles and meta descriptions.
  • It offers a 7-day free trial period.


  • The AI-generated content is only available in English.
  • The content generator has some issues with the context of sentences.
  • Not ideal for creating long content pieces such as blogs.
  • The tool does not help you to create content directly but offers suggestions, ideas, and inputs, to define the outline of the text to start.
  • The tool works for emails or short texts of a landing page. 

Pricing plans:

  • Starter: $19
  • Professional: $59
  • Enterprise: Custom.

It’s a wrap!

AI tools for automatic content generation are trendy among SEO professionals and marketers. They are used to create posts, emails, digital ads, titles, descriptions, copy in general, and dozens of contents for social media.

Undoubtedly, the best AI copywriting software will help you reduce time when creating content for your emails, landing pages, or blog posts. Still, even though there are excellent tools, you should always use your experience, common sense, and knowledge to take those blog articles or content to the next level. So, does an AI writing tool help? Yes, but it will only do some of the work for you.

So you must be attentive in the content writing process to include the right word in the proper context. 

Keep in mind that excellent copywriting has the power to create and influence people’s perceptions of your brand. It is also essential for building a good relationship with your target audience and affects all stages of your audience’s buying process, from discovery to consideration and purchase.

Therefore, ensure that copywriting creates a positive perception: choose a careful and strategic approach and check the value generated for your business.

Have you used an AI writing assistant? Are there any writing tools that need to be added to this list?

Frequently Asked Questions

What is AI copywriting?

AI copywriting automatically generates informative or persuasive texts for Marketing and Sales actions through powerful artificial intelligence tools with just a few inputs. The AI creates content for emails, websites, catalogs, advertisements, blog articles, product descriptions, etc. It also edits, rewrites, corrects, extends, or shortens the text according to the desired topic, niche, audience, tone, style, and format.

Can an AI write an article?

If an AI can write an article, it is an AI-powered tool that automatically generates text based on a given information set. Just provide the AI with the title and outline for blog posts, and it will be able to come up with a couple of paragraphs you can refine. Even specify other details, such as tone of voice or brand background, and it will write content that better aligns with your brand identity.

Can I use AI to write a book?

Yes, an AI book writer is a computer program capable of writing a novel or book. There are different types of AI book writers. Some are simply capable of writing a story using a template. Others are capable of creating a novel themselves from scratch. However, most AI book writers use a combination of both approaches to reduce the time of the writing period.

Which AI tools are best for writing?

The best AI writing tools are:
INK Editor.

Can AI replace writers?

No, at least not now! While AI-based artificial intelligence tools can generate short or long text in just seconds, they are not 100% infallible. They still fail to understand the context of a word or phrase, which is why they do not replace a real writer, who must be attentive to read, correct and polish the piece of content generated by the AI.

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